Shaping the World’s Computing Landscape

Name: Ricky Banaag
Designation: Country Manager – INTEL Philippines

1. How do you marry protecting what you’ve got and moving to new markets?
(RB): The key is never to rest on your laurels. Like Andy Grove said: “Only the paranoid survive.” While we do keep track of our business performance, we also ensure that we stay attuned to the needs of our market, and listen our customers and industry partners so that it makes it easier to work with us. We constantly study the market and watch for trends both within and outside of the industry.

2. Innovation is of utmost importance to your company. How do you manage innovation and how do you encourage innovation?
(RB): As a technology company we are trained to think out of the box and to look at things in different perspectives. We foster creative thinking, embrace change and constantly challenge the status quo. We learn from both our successes and mistakes. Informed risk-taking is encouraged and this forms the basis of our passion for innovation.

3. How do you divide your responsibilities between making sure everything is right in the present and also planning for the future?
(RB): Through focus, prioritization and having a clear understanding of our objectives, we are able to balance our efforts to achieve our short-term goals while seeking opportunities for the long-term.

I am very supported by a strong team who all share the same level of commitment to achieve the high standards of excellence that Intel has set.

Creating Harmony Between People and Systems

Name : RAMON G. ARTEFICIO
Designation : President and CEO – CANON MARKETING (PHILIPPINES), INC.

1. What would you say is the most challenging part of your career?
(RA): Transforming Canon Marketing Philippines from a purely direct sales company to a diversified dealer -based and direct sales company.

2. What is the best lesson you’ve learn in heading Canon Philippines?
(RA): That it is all about the people. One can only succeed through the people who work for him/her.

3. Being the first Filipino to head Canon Philippines, what legacy would you want to impart to your team?
(RA): That Integrity is the most important thing that a person should have. It is the quality of a person’s character that can develop our future leaders.

4. What kind of company culture do you think will best fit Filipino workers?
(RA): A Paternalistic Culture. Filipinos in general are very family-oriented. This is somehow brought into our places of work.

5. How do lead your team for them to see the entire landscape of your business and their role in it?
(RA): Constant communication thru general assemblies, divisional meetings and communication lunches.