Shaping the World’s Computing Landscape

Name: Ricky Banaag
Designation: Country Manager – INTEL Philippines

1. How do you marry protecting what you’ve got and moving to new markets?
(RB): The key is never to rest on your laurels. Like Andy Grove said: “Only the paranoid survive.” While we do keep track of our business performance, we also ensure that we stay attuned to the needs of our market, and listen our customers and industry partners so that it makes it easier to work with us. We constantly study the market and watch for trends both within and outside of the industry.

2. Innovation is of utmost importance to your company. How do you manage innovation and how do you encourage innovation?
(RB): As a technology company we are trained to think out of the box and to look at things in different perspectives. We foster creative thinking, embrace change and constantly challenge the status quo. We learn from both our successes and mistakes. Informed risk-taking is encouraged and this forms the basis of our passion for innovation.

3. How do you divide your responsibilities between making sure everything is right in the present and also planning for the future?
(RB): Through focus, prioritization and having a clear understanding of our objectives, we are able to balance our efforts to achieve our short-term goals while seeking opportunities for the long-term.

I am very supported by a strong team who all share the same level of commitment to achieve the high standards of excellence that Intel has set.